EffinCold specialises in providing Cryogenic Processing to the motorsport industry. Cryogenic Processing, is using the extreme cold to remove stress and strengthen metal.

With cryo-tech, motorsport gear-boxes can take more stresses and perform longer & can be the leading edge in performance racing.

The identity reflects a number of elements inspired by the cryogenics process & their presence in the motorsport industry. With science at it’s core, the use of the grid informs layouts, allowing the identity to flex into a range of interesting outcomes.